Taco Bell

Owning Our Success

An exclusive event for Taco Bell’s premiere franchisees, the annual Forum builds stronger relationships between corporate executives and their business owners. Intimate, engaging, and hands-on, the Owners Forum is an opportunity for strategic steering and closer mingling.
Impressive general sessions underpinned by four smaller labs, the Owners’ experience helps to drive profitable business growth in areas ranging from marketing to development to talent retention.

The Sheppard team helped craft messaging and developed strategies to ensure resonance with the business’ key constituents. The experience allowed the parties to collaborate as well as celebrate their third consecutive win as #1 Franchisor of the Year (Entrepreneur).