Taco Bell

“WE ASKED AND THE SHEPPARD DELIVERED: THE MOST CRAVEABLE CONVENTION EVER!”
— Mark King, CEO

Taco Bell’s annual gathering with the Franchise Management Advisory Council (FRANMAC) serves as the major opportunity for the business to share upcoming initiatives and plans for food, marketing, and operations. Every year, The Sheppard reimagines the event to deliver more immersive entertainment and stronger attendee engagement. Our agency’s creative strategy and production teams collaborate on messaging with these iconic partners at Taco Bell, voted by Entrepreneur as the Best Franchise three years in a row. From scripts to stages to talent – we are proud to bring a wide array of our expertise to the table.