Since 2013, The Sheppard has been instrumental in driving the success of cabi, a social-selling fashion company. Our collaboration with cabi helped set the stage for the firm’s evolution into an omnichannel business.

From launching cabi’s cutting-edge mobile app to producing biannual fashion shows, we’ve elevated the perception of the brand, making it more accessible to a new, younger, audience. In the process, we’ve significantly contributed to its profitability.

The Sheppard effect is always in fashion: our live experiential ratings for cabi consistently soar over 95%, while mobile app users report an impressive 34% increase in sales, and business training initiatives have surged by 28%. Beyond propelling cabi to new heights, we’ve reshaped the brand’s narrative and fostered a community that thrives on innovative fashion.